How Your eCommerce Website’s UX Impacts Conversions

You’ve spent hours perfecting the look and feel of your eCommerce shop. You’ve staged professional photos of your products. Everything is seemingly perfect and ready for launch. And yet, upon hanging the “open for business” sign, nothing seems to be happening — for days, weeks and yes, perhaps even months.

Could it be that the overall user experience (UX) just isn’t where it needs to be? Consumers are busy. They don’t want to waste time trying to hunt through your eCommerce shop, and they certainly don’t want to be sent on a wild goose chase just to come up empty handed. Perhaps more so than design, UX is what is going to mean the difference between getting those conversions and having to close up shop before you manage to get off the ground.

10 Project Management Tips to Help Grow Your eCommerce Business

Launching an eCommerce business is easier now more than ever. This is, in many parts, thanks to the prevalence of affordable eCommerce platforms, tools, and resources.

But as your online business grows, you will encounter a new set of challenges. One of those obstacles is scaling and making your eCommerce store grow.

The Anatomy of an eCommerce Buyer’s Journey

In 2019, global eCommerce sales passed $3.53 Trillion. By 2022, this number is expected to double. Pandemic or no pandemic, eCommerce is on a roll. It has become a necessity for our generation — almost like electricity. The comfort of having anything and everything from safety pins to airplanes (yes, you can!) bought from the comfort your home or anywhere you are is akin to an old sci-fi tale coming true.

The Ultimate Guide for Social Media Guidelines Your Team Will Love

Social media sites are popular all over the world, with billions of users on Facebook, Twitter, and now TikTok, from across the globe. This makes it increasingly crucial for brands to leverage the power of social media platforms to engage potential customers.

But, to present a cohesive brand image, you need social media guidelines to communicate the brand’s expectations to its employees reliably.

Let’s find out how you can create useful social media guidelines for your business.